We are looking for an experienced Digital Marketing Strategist to join our team. You will help us use web technologies & social platforms to achieve our business growth goals. You will identify needs and new opportunities and aspire to increase brand awareness. Ultimately, you should be able to effectively connect with our in-house group companies and their brands, to achieve their respective growth via the digital medium.
Responsibilities:
- Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)
- Research current strategies and brand positions to identify new opportunities
- Analyze web traffic metrics and suggest solutions to boost web presence
- Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
- Build strong in-house clients relationships
- Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
- Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
- Identify advertising needs
- Establish best practices in digital marketing
- Stay up-to-date with digital technologies developments
Requirements and Skills:
- Proven work experience as a Digital marketing strategist or Digital marketing manager
- Demonstrable experience with SEO/SEM
- Experience implementing and optimizing Google Adwords campaigns
- Solid knowledge of web analytics tools like Google Analytics
- Hands on experience with online marketing tools and practices
- Excellent verbal and written communication skills
- Strong analytical and project management skills
Location: Chennai
Language: English (Mandatory), Tamil (Mandatory)
Interested candidates email your resume to careers@clanlabs.in
Job Brief:
We are looking for a Creative Designer to create engaging and on-brand graphics for a variety of media.
Role of a Creative Designer:
The Creative Designer job description includes the entire process of defining requirements, visualizing and creating graphics including illustrations, logos, social media creatives and branding assets. You’ll be the one to shape the visual aspects of social media marketing images, digital ad images, websites, product mockups and more. Your graphics should capture the attention of those who see them and communicate the right message. For this, you need to have a creative flair and a strong ability to translate requirements into design. If you can communicate well and work methodically as part of a team, we’d like to meet you. The goal is to inspire and attract the target audience.
Responsibilities:
- Study design briefs and determine requirements
- Conceptualize visuals based on requirements
- Prepare rough drafts and present ideas
- Develop illustrations, logos and other designs using software or by hand
- Use the appropriate colors and layouts for each graphic
- Work with the team and brand owners to produce the final design
- Test graphics across various media
- Amend designs after feedback
- Ensure final graphics and layouts are visually appealing and on-brand
Requirements and skills:
- Proven graphic designing experience
- A strong portfolio of illustrations or other graphics
- Familiarity with design software and technologies (such as Photoshop, Illustrator and Canva)
- A keen eye for aesthetics and details
- Excellent communication skills
- Ability to work methodically and meet deadlines
- A degree/ diploma in Design, Fine Arts or a related field is a plus
- Knowledge of Adobe After-Effects will be a plus
Location: Chennai
Language: English (Mandatory), Tamil (Mandatory)
Interested candidates email your resume to careers@clanlabs.in Chennai.